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Value proposition design

Af Alexander Osterwalder (2014)
Serie
Strategyzer series ;
The authors of the international bestseller "Business Model Generation" explain how to create value propositions customers can't resist. "Value Proposition Design" helps you tackle a core challenge of every business - creating compelling products and services customers want to buy
Emneord Business planning Customer relations Customer services -- Management Production management -- Quality control Quality control Strategic planning kundeorientering produktudvikling virksomheder virksomhedsledelse værdibaseret ledelse værdiskabelse